0%. But this smart SEO competitor analysis guide is intended to streamline your efforts and identify the areas of the biggest impact to tackle first. What keywords are these pages using and how. Ahrefs is highly regarded for its comprehensive backlink analysis and competitor research features. Moz has the capacity for checking how well-optimized your pages are. If you’re a beginner and want to get a feel of keyword research tools, give it a try. Transparent Pricing. Semrush offers a 16% discount if you pay in advance for a year. 在这篇文章中，我们将介绍五种你应该使用的竞争对手分析工具: Ahrefs 搜索引擎优化，PPC广告，和内容营销. SEO Competitor Analysis Tools. Ahrefs. One of the most widely used and essential traffic analysis tools is Google Search Console. Competitor Analysis. Bad SEO reports – Clients get lost in pointless data, don’t know what work was done, and get no insightful comments. The platform offers in-depth competitor research. BuzzSumo. 3 hours ago · From keyword research to competitor analysis, and from site audits to backlink tracking, SEMrush does it all. I’ll analyze each tool to see how they differ in the user interface, keyword research resources, rank tracking, and competitor analysis. Ahrefs is one of the most well-known competitors for Ubersuggest because it offers superior SEO analysis and research tools. 13. (Image source: Ahrefs) Trying to avoid negative SEO? This next tool in our list might be perfect for you. However, if you know at least something about search engine optimization, you have definitely heard about the competition between SEMrush and Ahrefs. , and they are pretty much on par. Its tools offer endless opportunities, from keyword research and rank tracking to competitor analysis and top-to-bottom site audit. Semrush. 3 hours ago · From keyword research to competitor analysis, and from site audits to backlink tracking, SEMrush does it all. Keyword research, backlink analysis, competitive analysis tool. In short: Ahrefs is an SEO tool designed to help people get higher Google rankings. 1. There are several Ahrefs alternatives available in the market, but one of the most popular and comprehensive ones is SimilarWeb. Serpstat’s backlink tool could be more comprehensive, whereas Ahrefs has a very comprehensive backlink tool. The next step is to get an overview of the competitive market by comparing the SEO metrics and stats of the leading competitors against your website. Learn what keywords your website ranks for and compare how you stack up against competitors in the SERPs. Serpstat vs Ahrefs. . Instead, they use the Majestic SEO API. You’ll need it on top of any other SEO tools you’ll use. It's relatively new tool, and it comes with both a free and a paid version, plus a trial of the premium features. Google says that links and content relevance are the top ranking metrics for your site's placement in search results. Gathering information about your competitor list is far and away the most intensive step in the competitive analysis process. SEMrush. Ahrefs Review: The Bottom Line. SEMrush has a similar Keyword Magic Tool based on a database of over 20 billion keywords (considerably more than Ahrefs), and it supports 142 locations. . It is a paid tool and is considered one of the best SEO tools on the market. A cheaper Ahrefs alternative. ). Look at their SEO reports. com received 31% of traffic share, a 14% lead over its closest competitor realtor. Ahrefs all-in-one SEO toolset can help users with: Competitor research: unveil competitor's organic keywords, backlink strategies and PPC keywords. Ahrefs is a professional-grade SEO tool with powerful features across everything from keyword management to competitive analysis. By analyzing your competitors' organic search traffic, backlink profile, top-performing content, and keyword rankings, you can gain a competitive edge and. SEO Powersuite is one of those Ahrefs alternatives that give you all the SEO tools you need at a fraction of the cost as that of Ahrefs. They aren’t wrong, and we cover the same practices later on in this guide. Sitemaps. Ahrefs for keyword analysis. The platform helps you check the estimated traffic on a website, it’s country rank, global rank, and many related SEO statistics. Technical SEO Guides. VDOMDHTMLtml> How to use Ahrefs for Competitor Analysis - YouTube Need to know more about Ahrefs for Competitor Analysis? Visit:. Step 2: Conduct Page Analysis. No worries. 6. If you need in-depth competitive research to stay ahead of the competition, Ahrefs is the stronger choice between the two tools. Competitor analysis. professional marketers and marketing specialists, SMBs, large enterprises, marketing firms and agencies with the ins and outs of the content marketing process. It helps users put together a dashboard of automatically-compiled and organized competitor updates so brands can always be in-the-know on what their competitors are doing. You can explore your competitors’ top-performing content and identify content gaps to leverage in your own strategy. 0%. backlink database size, backlink reports and tools, and backlink auditing and building; Currently, no free trial is available with Ahrefs. Here are our favorite 3: 1. Ahrefs costs $99/month, but does come with a wide range of tools. However, this aspect is often underestimated. Breadth. 它会显示了排名与你已知的竞争对手的关键词相同的其他网站。. There are a couple of ways to use this data. While Semrush isn't as robust as Clearscope, Semrush has some good content suggestions. Their Site Explorer allows you to add any competitor URL and get a complete breakdown of their number of backlinks, referring domains, top. Pair that with world-class data and an excellent UI, and it’s no wonder that Ahrefs has established itself a leader in the SEO software space. Semrush. SimilarWeb also provides authentic and accurate data, which helps in making SEO strategies. How to generate keyword ideas using keyword research tools. 🔍 Unlock the Secrets of Competitor AnalysisJoin us on a deep dive into the world of digital marketing with Lellex Digital Marketing Services. Ahrefs and SE Ranking have similar tools and features, but SE Ranking is better for tracking keyword rankings. You’ll also see volume, the competition, and even seasonal trends for each keyword with the help of website analytics. To put this into perspective, here are the Domain Ratings for some very popular websites: Facebook: 100. It is the bulk/batch analysis feature that allows you to analyze the backlinks of up to 200 domains, subdomains, subfolders, and URLs. Keyword research; Competitor analysis; Channel audit; Keyword Research. 2. 5. Last year we increased organic traffic to our website by 250%. Semrush Competitor Analysis. 4. Identifying Competitors: The first step in competitive analysis is identifying your main competitors. You can also compare domains to see content gaps and track specific keywords over time. While limited compared to a paid Ahrefs account, they’re still immensely valuable for anyone who’s. Go to Organic Keywords. Ahrefs is a tool that can be used for keyword research, link building, and competitor analysis. You want to find the keywords your competitors are ranking for, and you are not. Seed keywords are the starting point of your keyword research process. It is a free service provided by Google that allows website owners to monitor and optimize their sites’ visibility in search engine results. Ahrefs costs $99/month, but does come with a wide range of tools. One of the most popular Ahrefs alternatives is SEMrush. Make a copy of the spreadsheet by clicking here. Ahrefs is a powerful tool for conducting competitor analysis. This is largely niche dependent, but once you establish topical authority, generally speaking, you’ll need fewer backlinks. Seed Keywords. But in our experiment, we found that GKP almost always overestimates “true” search volume and is only. Semrush for overall functionality. How to Do Keyword Research & Competitor Analysis With Ahrefs Authority Hacker 28. The Bottom Line. It is an excellent feature that helps users stay ahead of the competition and helps you create a better strategy for your website. . Give it a try!Ahrefs Competitor research. If there’s an issue with the schema, the tool will show you. By reverse-engineering your competitor’s backlinks, you can gain new. The 8 best tools to find competitor keywords. $12/month as a starting point is good, even if the research caps can get annoying. MOZ. Competitor backlink analysis is almost impossible without the use of advanced tools. Mangools is another one of Ahrefs competitors that’s more focused on keyword research and competitor analysis. The page that the website is linking from (linking page) resides under the Referring page column (1) and the page that it links to (destination page) resides under the Anchor and target URL column (2). Ahrefs offers subscription packages for any budget. 如果你需要一些帮助，请查看Ahrefs Site Explorer（网站分析） 中的 Organic competitors（自然流量竞争对手）报告，以找到与你网站内容类似的网站列表。 如果你还没有网站，那么你可以搜索几个主要术语，你也许能知道谁是竞争对手。 Competitor analysis; Pros. → Analysis of competition. See all your competitor’s backlinks. According to this link building survey, links can cost as much as $83+ each. You can sign up and test it out for a week for only $7. BuzzSumo 6. When it comes to features and capabilities, Ahrefs and Google Analytics offer many similar features. So, when you lay hands on the SEMrush competitor analysis tools, you will be having access to the market explorer, Keyword Gap, Traffic Analytics, PLA research. Free Keyword Generator with up to 150 keyword suggestions; Keyword Difficulty Checker with difficulty score and SERP analysis for the top 10 results. Competitor Analysis. 2. There are two main ways to spy on your competitor’s website traffic and rankings: Using Ahrefs’ Site Explorer – Best for quick checks. It was a draw in the remaining 35. Raven Tools. Ahrefs is a comprehensive SEO tool, which makes it both a valuable addition to your marketing toolset and a beast to learn. 0%. Competitive research. Ahrefs Image source: Ahrefs. Ahrefs is unrivaled in terms of competitor tracking and contains the most thorough and accurate third-party data of the three. You can use the tool to see which keywords competitors are targeting on Google in their paid advertisements. There are two ways you can do this:Ahrefs' "Link Intersect" feature enables you to find websites that link to your competitors but not to you, helping you discover potential link building prospects. Use the interactive graph to see how traffic has progressed both globally and locally in 171. Less detailed content research insightsPricing: $99-$999/month Ahrefs is a top pick for SEO competitor analysis tool for several reasons. SE Ranking – Best combination of features and value. Get an exhaustive list of SEO metrics for up to 200 competitors using Batch Analysis. SEMrush is one of the most popular SEO tools on the market. Ahrefs has more of a configuration process where it asks for your competitors, domains, and desired keywords. The Bottom Line. SEO Powersuite is one of those Ahrefs alternatives that give you all the SEO tools you need at a fraction of the cost as that of Ahrefs. Furthermore, the tool comes with a free trial period. Ahrefs Keyword Explorer. Serpstat searches through 2 main search engines, whereas Ahrefs searches through 10. 9/10 (189 reviews) Capterra – 4. Determine Organic Competitors. Get Ubersuggest. Part I. It provides valuable insights into improving organic search rankings. Check for 140+ SEO issues. How to find keywords that your competitors are ranking for. Best performing pages. It gives you a helpful estimate of how many backlinks you'll need to rank for a particular keyword — SEMrush has yet to introduce a similar feature. estimated organic traffic of a chosen domain. Enhance your profit by using domain analysis tools, which will help you look into all the PPC/SEO competition and check the most valuable keywords. Now, moving on to competitor keyword analysis. Google Search Console. Then, enter your competitors’ domain name. 1. Ahrefs offers a free Webmaster tool account, whereas Ubersuggest. The 9 best rank trackers. Export Your Site’s Majestic Data. Ubersuggest may provide basic competitor analysis data like top organic keywords and traffic estimations, but it lacks the robustness and specificity that Ahrefs offers. Understanding your competitors' strategies and identifying their strengths and weaknesses can be crucial in developing an effective SEO strategy. This template will also help you create an actionable report. It’s one of the most popular and trusted marketing toolkits around and is used by some of the world’s biggest brands, like. Discover how to outrank your competitors and grow your organic traffic with Ahrefs' competitive analysis tool. Add your perspective Help others by sharing. Obviously, they have a large fan base, big-name SEO influencers on their referral program, clear competitor analysis data, a pretty nice keyword tool and backlinks. Completely free (but you get more out of it if you use Google Ads) Ahrefs Free SEO Tools. Pros: Less expensive. But SEMrush shows you A TON of data on each term, like the search volume trend and number of results. Includes keyword research for YouTube, Amazon, and Bing. Although these free alternatives are NOT all-in-one SEO toolkits like Semrush or Ahrefs, they are helpful for keyword research, link analysis, site audits, etc. It shows you an accurate picture of your competitors’ traffic, traffic sources, top organic keywords, top paid keywords, and other important data points. 65 USD/Mo. This data comes from our database of ~500 million keywords (updated monthly). Here are the steps: Step #1: Enter Your Competitor’s URL and Click “Search”. SEMRush: Best Ahrefs Alterntive. But this functionality goes beyond mere keyword suggestions, it also touches on relevant keyword. As you can see, Semrush also has a powerful suite of SEO tools to effectively execute SEO campaigns. 2. It provides valuable insights into the link profile of any website and can help you to improve your own link-building efforts. It also provides detailed backlink research, which is updated on a daily. Ahrefs is a professional-grade SEO tool with powerful features across everything from keyword management to competitive analysis. Massive opportunity for Ahrefs. 88% and MajesticSEO is just 53. The website is called ahrefs, and. 3/ See keywords that bring you traffic. 4:46. March 14, 2020 5:41 am. Ahrefs does pretty much everything you would ever need to do from an SEO standpoint, from advanced keyword research through to powerful competitor analysis. To make things a bit easier we generate a list of keywords for you based on what is working for your competitors. We have compiled a list of solutions that reviewers voted as the best overall alternatives and competitors to Ahrefs, including Semrush, SE Ranking, Similarweb, and Serpstat. To start, get hands-on by interacting directly (if you can) with your competitor’s content, product, user experience, and customer service. 2. Ahrefs has built a reputation as a robust SEO software, and one which is particularly solid for backlink analysis and keyword research purposes. Semrush also has 102 features and access to its free version, you can also get a free trial of the plan you want before you choose to invest in. Then go to the Backlinks report (and add a. Aside from diverse hands-on experience, Michal learned the. Detailed Review: Ahrefs. Ubersuggest is one of the best free competitor keyword research tool that helps you find more than 100 long-tail keywords in a few minutes. 1. Consumer favorite zillow. There is also an option to test the tools for free for up to 30 days! Moz Local . Netpeak Checker is a desktop tool for SERP scraping and data aggregation. It includes all of Ahrefs’ basic features, such as keyword research, competitor analysis, and backlink analysis. Search Console is a Google tool meant to help webmasters. And it ranks number one among Ahrefs alternatives. It’s like having an army of SEO experts at your fingertips, providing you with the intelligence and strategies to outmaneuver your competition and dominate search engine results. [toc] Ahrefs is the best backlink test and website analytics tool that SEOs love to use today. Compare Ahrefs vs Google Mobile-Friendly Test. 请记住，并非. 5:12. Overall winner: Similarweb. Armed with this knowledge, you can reach out to the same authoritative sources and even discover untapped link opportunities to gain a competitive advantage. Majestic has by far the cheapest paid plans: (Starting at only $50 per month. Ahrefs vs. No wonder it is one of the top Semrush alternatives. Most accurate Google web traffic data: Google Analytics. Which makes comparing their pricing to Semrush a little more complicated. The free tool above shows your website’s “authority” as calculated by Ahrefs (i. To make things a bit easier we generate a list of keywords for you based on what is working for your competitors. Market research is a process of gathering, analyzing, and interpreting information about a given market. Cost: $119 monthly for Pro plan, $229. Ahrefs is a popular SEO and backlink analysis tool that provides insights and information to help improve a website's search engine ranking. Ahrefs vs. The Role of Content in Link Building. Using Ahrefs’ Rank Tracker – Best for long-term monitoring of activity. It provides webmasters with full details on their competitors’ backlink profiles including the total number of linking root domains, links from and to a site, backlinks from pages and domains, anchor text distribution, and many more. High-quality, competitive analysis is necessary for both SEO in general and more specifically for keywords. The website is called ahrefs, and you can use it for. Ubersuggest. Both of these apps help in finding the perfect. This means that you can use. Get a high-level overview of the SERP. io. Click here to start your Ahrefs trial for $7. The Role of Content in Link Building. Here’s the tools each offer: Moz’s Keyword Difficulty tool. competitor_ahrefs_clean_dtypes = competitor_ahrefs_cleancols. Ubersuggest has a free version that is useful. You can filter the. It helps in understanding the market landscape and making informed decisions to improve your position in the industry. Competitors Validate, Qualify, and Analyze. Let’s take a look at three of the most useful tools for running an SEO competitor analysis. 8K subscribers Subscribe 3. Ahrefs is one the top SEO platforms to track and measure key metrics of your site's traffic. Change or cancel your plan at any time. Get a competitor analysis tool designed for the type of marketing you want to analyze. A simple Ahrefs competitor analysis can uncover all sorts of juicy information about what your competitors are doing with their website marketing. 14. Have you ever wondered how your competitors are ranking so high in the search engines? Well, wonder no more! Ahrefs is a powerful SEO tool that can help you. The Competitor Analysis feature is available for both tools. In other words, they help with stuff related to competitive analysis, keyword research, Backlink Analytics, evaluation of website ranking, Site auditing, and more. This tool isn’t a starting point for competitor analysis, but rather a tool to use near the end of the process. SEMrush:OR you can manually enter your domain and up to 3 competitors in Keyword Gap directly. Enter a competitor’s domain, then click on “Top Keywords” on the left-hand side. This highly effective tool is used by. It’s a good investment to sign up for an account to enjoy the full benefit of this powerful tool. Cons: New player in the market needs to prove its worth. Competitor research is a crucial SEO pillar that informs your overall SEO strategy. Unfortunately, Ahrefs recently switched over to usage-based pricing. Step 3: Gather information. Use Ahrefs’ Keywords Explorer. Ahrefs has a lot more to offer when it comes to SEO analysis. Enter your domain above to get started. The Lite plan is the most affordable, at $99 per month. It also offers tools that can help you track your site’s backlink profile. It also provides detailed backlink research, which is updated on a daily. Backlink profile —See which websites link to your competitors' sites and gauge the quality of their backlinks. Image via Moz. BrightEdge. com Here’s how to do the competitive analysis in 8 simple steps: Find your competitors Get background information Analyze competitors’ products and services Get familiar with their targeting and positioning Discover competitors’ distribution channels Dive into communication strategies Do some ghost shopping Conduct a SWOT analysis Get the template So the first step is to find competing pages in one of two ways: Search Google for your target keyword. You need backlinks to rank high in Google, which all starts with doing a backlink analysis. Crawl your website for SEO issues that can hurt your rankings, including: Missing title tags and meta descriptions. Expedia’s traffic decreased by more than 80% year-over-year during April 2020, the apex of the pandemic. Google Analytics. Ahrefs provides top-quality tools for performing site audits, analyzing competitors’ websites, identifying SEO issues in individual pieces of content, and researching keywords. From Ayima's post-crawl analysis, our techies concluded that MajesticSEO's crawler was counting URLs. Ahrefs offers four plans with monthly billing, with the option of annual billing, at a discount. Google Search Console – Performance data from Google. Divide the number of referring domains to each URL by the number of referring domains to the entire site. 3. 4. Competition Keyword Analysis. It was a tough call, as the competition between Semrush and Similarweb was close regarding traffic analytics. SEMrush and Ahrefs consider the positioning difficulties face-to-face a competitor site and also face-to-face a defined keyword. Google Auction Insights. Top 3 FREE Semrush Competitors for 2023. There are many reasons why Ahrefs is so popular among SEO professionals. Some of the most popular competitor analysis tools are SEMrush, Ahrefs, SpyFu, and SimilarWeb. Today, we update our index with the freshest backlinks on the web every 15 minutes, and our crawler processes up to 8 billion pages a day. Ahrefs Image source: Ahrefs. Analyze your competitors'. Does Ahrefs offer that feature? Yes! Simply click on ‘Organic Search’ under the ‘Site Explorer’ tab. Serpstat searches through 2 main search engines, whereas Ahrefs searches through 10. 1 Comment. Pay attention to the content and the keywords and how they’ve been made to work together. com. Semrush is our favorite competitor analysis tool for SEO. These companies, like Ahrefs, aim to help businesses better understand and optimize. 1. Ahrefs is an all-in-one SEO toolset for growing search traffic and optimizing websites. What we will cover in this section is what Spyfu is most popular for- its competitor PPC insights. The most unique feature of SimilarWeb is that it is best used for keyword research and competitor analysis. Features. This software solution was designed with digital marketers in mind as they. Michal is an SEO focused marketer with over 6 years in the industry. You want to find the keywords your competitors are ranking for, and you are not. Enter Ahrefs Competitor Analysis, a game-changing tool that allows you to peek behind the curtains of your competitors' tactics – and gain a competitive edge of your own. Serpstat. Export any data to csv for analysis. The main factor of increasing traffic is keyword analysis or keyword distribution, so they offer a PPC and SEO competitor analysis report. Ahrefs is an all-in-one SEO tool designed to enhance your website’s search engine optimization (SEO). Here is a quick summary of everything you can do with Ahrefs: Find the keywords that are most profitable for paid as well as organic search. 1. Tools to find competitors keywords Ahrefs. ClickUp 2. Powered by industry-leading link data. Ultimate Ahrefs User Agent Guide: Tips & Tricks 2024 What is Ahrefs? Ahrefs is a powerful SEO tool that provides valuable insights and data to help website owners improve their search engine rankings. Evaluate your competitors across 8 metrics including backlinks, organic keywords, paid keywords, and even Facebook Ads. If your. What do competitors see as a good advertising investment and how they advertise it. Semrush is our favorite competitor analysis tool for SEO. I would also recommend that you incorporate data from Ahrefs, Google Adwords Keyword Planner and our Foot Traffic Data Report into this section of your business plan. Ahrefs also offers a 7-day trial for $7, so you can test the tool before committing to a subscription. . SEMrush and Ahrefs are the two most popular search engine optimization and digital marketing tools on the internet. David. competitor analysis using ahrefs. . Competitive Analysis - Ahrefs. Rank Tracker for unlimited keyword tracking. 37%, Mozscape comes in at 79. 只需将竞争对手的域插入 Ahrefs Site Explorer （网站分析），然后查看 Competing Domains（竞争域名） 报告。. Site Audit automatically groups issues by type and pulls printable reports – all fully visualized with colored charts. However, it also includes elements such as on-page SEO analysis, backlink research, link building, social media management, local SEO, and rank tracking. However, SpyFu does not have the same data sources as more expensive solutions such as SEMrush and SimilarWeb. Brace yourself as we unveil the secrets to unlocking this powerful tool, harnessing its capabilities, and soaringabove the competition like never before. SEMrush. It's now widely regarded as both a. This is an accurate source of data and provides reliable metrics. This is obviously a slight advantage because the access price is identical to that of Ahrefs. If you don’t want to outsource your competitive analysis but also don’t have access to these or other tools, we. In this comprehensive guide, we will walk you through the process of conducting SEO competitor audit reports using three powerful tools: Ahrefs, SEMrush, and Moz. When you first start using Ahrefs, it’s easy to get caught up in checking rankings and keywords, but it’s also important to note that your website could be at risk if you have poor DR scores. Study key aspects of any website across 3 major areas: Organic traffic performance —See what keywords your competitors are ranking for and which pages bring the most search. Its Rank Tracker is known for its razor-sharp accuracy and enables users to get updates on their ranking positions, check search visibility and other data, group and tag keywords, and detect inconsistencies in URL. Traffic estimation, related keywords, and competitor analysis are just a few of. You can use it to see what your competitors are ranking for, how much organic traffic they’re getting, and understand what content of theirs is performing the best. It offers accurate traffic data of competitor’s websites, which pages are ranking well, and the keywords they. Test website speed. If you want a solution for competitive research only, then SpyFu is a great option. 0%. Both platforms also occasionally provide discounts on annual. Basically everything. It runs on a scale from zero to a hundred. In. 2. Therefore, if you want to test an SEO tool before using it, Semrush is a better option than Ahrefs. Ahrefs. Free Keyword Generator with up to 150 keyword suggestions; Keyword Difficulty Checker with difficulty score and SERP analysis for the top 10 results. And, as much as we enjoy Ahrefs, there are some drawbacks. The Moz Pro Link Explorer is one of the backlink analysis tools that every serious digital marketer should have in their toolkit. While its interface isn't geared for beginners. Ultimately, the tool helps to accelerate the growth of organic search traffic to a website. Table of contents. Learn how to develop a. The 8 best tools to find competitor keywords. Wait for the tool to evaluate the page authority score, which is usually a number between 0 and 100.